2025
Klubber
Lead Designer
2024
Carnival Cruise Line
UI/UX Designer
2023
V7 Labs
UI Designer
2022
Maroc Solving
Brand Designer
Viraly
UI/UX • 2025
Carnival Pixels
UI/UX • 2025
Hotlap
UI/UX • 2025
The Briefcase Club
BRANDING • 2025
Sherlock v1.20.8
UI/UX • 2025
Drip
UI/UX • 2025
Ken's Pizza Joint
BRANDING • 2025
1883
PACKAGING • 2025
WHAT I DO
I help early-stage AI startups and emerging tech brands establish market-leading credibility through strategic branding, investor-ready pitch decks, and conversion-optimized digital experiences. My work bridges brand strategy and UI/UX design, turning complex ideas into clear, confident, and human-centered products.
my background
Rooted in the rich, artisanal design culture of Morocco and shaped by the fast-moving world of modern tech, my perspective blends tradition with innovation. For over 7 years, I’ve collaborated globally with AI founders, D2C brands, and SaaS startups, crafting distinctive brand identities and digital products that feel both iconic and intuitive.
my approach
Every project begins with a Discovery Workshop to clarify your business goals, audience insights, and visual direction. From there, I design each touchpoint—your brand identity, UI system, website, and investor deck—to not only look exceptional but to perform, engage, and drive growth.
Expertise
Brand Identity Systems + Style Guides
Full Web/App UI/UX Design
Investor-Ready Pitch Decks & Presentations
Conversion-Focused Landing Pages
Packaging & Product Branding